A proposal to extend the ban on TV junk food advertising isn’t supported by the evidence – and it could cause collateral damage.
Tag Archives: obesity
Should we ban advertising to children?
A proposal currently under consideration by the European Parliament would result in a complete ban on advertising and ‘commercial communications’ targeting children. But what is the logic for such a ban – and what unintended consequences might it have, especially for children’s television?
Rush to hysteria: challenging the sugar rush
Amid the growing hysteria about childhood obesity, sugar seems to be the new heroin. Yet the official statistics on obesity paint a rather different picture. Inequality, rather than advertising, is the main culprit.
David Buckingham 